Since our inaugural issue in 1991, Mid-Atlantic Thoroughbred has emerged as the leading regional Thoroughbred publication. Our informative feature articles, columns, and news coverage combined with national award-winning photos and graphic design, have earned us a large and loyal following. Editorial focus is devoted exclusively to Thoroughbred racing and breeding in the Mid-Atlantic region.
Our readers view Mid-Atlantic Thoroughbred as their magazine, their voice, and their most important source of information. That makes us an excellent medium for advertisers promoting goods and services in the industry. Mid-Atlantic Thoroughbred readers study, consult, rely on, and prefer Mid-Atlantic Thoroughbred.
Target marketing is your key to success in the region.
No other Thoroughbred weekly or monthly publication comes even close in circulation numbers for this region to what Mid-Atlantic Thoroughbred offers. Each month, you can reach every member of state breed associations, every Mid-Atlantic owner and trainer licensed by state racing commissions in Delaware, Maryland, New Jersey, North Carolina, South Carolina, Pennsylvania, Virginia, and West Virginia— 10,000 breeders, owners, and trainers active in racing and breeding in the Mid-Atlantic region.
Advertising in the Mid-Atlantic Thoroughbred ranges from classifieds, per column inch ads, partial page ads, all the way to full color, full page ads. We offer our in-house expertise in design and marketing for all your advertising needs.